EFFECTIVE GO-TO-MARKET FOOD SOLUTIONS
DRIVEN BY INNOVATION, ANCHORED IN SUSTAINABILITY 

Passionate about providing high-quality, nutritious and tasty food to consumers, we want to help businesses in food services succeed. Our innovative solutions help our customers scale up, go further and deliver at the highest quality possible.

What We Can Do For You

As the leading protein importer, distributor and processor in Singapore, Country Foods is the gateway to Asia and beyond for our customers and partners.

Leveraging our extensive global network and SATS capabilities, we operate as a trusted link between suppliers and customers. As your go-to food solutions partner, we offer expertise in food service systems such as Conventional, Commissary, Ready-Prepared, Serve, as well as Food Assembly production and other culinary solutions.

For an unparalleled value chain solution, we are your trusted partner from strategic sourcing to value-added processing, to new segments penetration in Singapore and overseas. With a competent Sales and service team, we combine extensive industry and product knowledge to help you and your products succeed and gain market share.

Whether it's refining your supply chain, enhancing product offerings, or expanding into new markets, we're dedicated to driving your success every step of the way.

MICE and HORECA

Our broad range of customised foodservice solutions help our customers deliver tasty, high-quality produce to consumers.  With experienced culinary teams and capabilities for large-scale operations, we are able to support hotels, restaurants, cafes and more of all sizes.  Our global reach also ensures that we have an extensive suite of brands and food sources on hand, each carefully chosen for its quality and commitment to creating a more sustainable future. Frozen food, plant-based alternatives, meat and ready-to-eat food are just some of the categories of products we work with.

Retailers

Sizable logistic and warehousing solutions, sourcing and procurement expertise and other go-to-market capabilities are just a small part of our suite of turnkey solutions for retailers.  Serving supermarkets, distributors, wholesalers and more, our Digital Integrated Supply Chain ensures that businesses are ready to go at a moment’s notice  with a dedicated team to support their needs.  Our experience and capabilities also allow as to serve as the ideal springboard for retailers looking to move into the Asian market.  Basing this off the use of “turnkey solutions”

Brand Owners

We work to take brands further. Our dedicated Sales and Marketing teams provide effective solutions to help brands grow sales, increase footfall and maximise profit. Part of our solutions include connecting brands with businesses around Asia. We do this through tailored digital initiatives, brand and trade marketing services, even tapping on our culinary team’s expertise to showcase brands in a favourable light for Asian palates . Our efforts ensure our customers are distributed through a variety of channels, extending their reach across the region. With end-to-end cold chain solutions, we also ensure brand products and goods are kept safe and delivered at its highest quality possible.

SG60 Appreciation Event: An Evening of Gratitude, Innovation & Partnership

On 31 July, Country Foods proudly hosted the SG60 Appreciation Event at The SATS Experiential Centre, an exclusive evening dedicated to honouring the trust and continued collaboration of our esteemed customers, partners, and business influencers—both in Singapore and across the region.This milestone event was more than just a celebration of the past—it was a look ahead into the future of food.
Highlights of the Evening:

Showcase of Premium Products
Guests explored a curated selection of high-quality protein products and wines presented by our global supplying partners: AgriGate, Geraldton Fishermen's Co-operative, Minerva Foods, Babich Wines Ltd, Nurasa, and SGProtein.

Innovation in the Food Ecosystem
The event featured insights into exciting food innovations, underscoring our commitment to shaping the evolving landscape of food sustainability and technology.

Expansion of SATS Food Solutions
We shared how we are broadening access to the SATS Food Solutions (FS) suite through our expanding distribution network—bringing innovative products and services closer to our customers.

Honoured Guests & Collaborators
We were privileged to welcome distinguished representatives from:

Singapore Food Agency (SFA)
Ministry of Trade and Industry (Singapore)
Enterprise Singapore
Australian Trade and Investment Commission (Austrade)

A special note of appreciation goes to His Excellency Allaster Cox, Australian High Commissioner to Singapore, for joining us and lending significance to the evening.

A Collective Thank YouOur heartfelt thanks to SATS PCEO Kerry Mok and the SATS leadership team for their steadfast support, and to everyone who contributed to making the evening such a memorable success—including Stanley Goh, Terry Tan, and the talented SATS Food Solutions Culinary Team, whose expertise and dedication were evident in every detail.
Click here on the picture above to view our photo gallery for the event.
Click here on the picture above to view our photo gallery for the event.
Click here on the picture above to view our photo gallery for the event.
Click here on the picture above to view our photo gallery for the event.
Who we have worked with

Client Testimonials

“A big Tyson THANKS to the Country Foods and SATS teams for your partnership and engagement at ThaiFex and beyond.”

Christopher Langholz

President International at Tyson Foods

“Just a quick note to say thank you very much for securing this opportunity for v2food. We are so excited that our CEO & Founder Nick Hazell was able to be interviewed LIVE on CNBC (wow!) and really appreciate all the work you did to get him there.  We are so excited to be working with the Country Foods team to launch v2 into the Singapore (and Asia) market”

Sarah Murdoch

Head of International Market Development at v2 Food
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